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Showing posts from September, 2019

Elevator Pitch No. 1

https://youtu.be/zRkzSQqrAgU

Testing the Hypothesis, Part 2

While I previously interviewed five people regarding the importance of healthy eating and exercise, I continued to expand my interviews to people that, in theory, should have the unmet need of unsatisfactory fitness tracking, but actually fall outside of that boundary. I conducted five more interviews regarding the same subject matter, but with people that do not identify with the problem of motivation in exercise or eating properly.  Having received some incredibly helpful feedback regarding my solution to said problem, I have ironed out some details to my solution. With regards to concerns about the motivation aspect of the app, turning on push notifications would be encouraged and even incentivized to bolster motivation beyond the knowledge of another person relying on the user to be able to have food to eat. Depending on the user’s personal preferences, notifications with either positive or negative connotations could be pushed. Some people respond better to positive reinforc...

Solving the Problem

I previously explored a number of different problems, identifying different opportunities from such problems or economic and regulatory changes. Having decided to more intently pursue the opportunity concerning the unmet needs of people trying to improve or maintain their health, I formulated a solution. It is unclear whether my solution to the problem is a product or a service, as it is an app. The solution to the problem described above and more heavily detailed in my previous post is an app that tracks one's calories and donates meals based on calories burned. It allows people to track their calorie intake, while also recording the calories they burn. The donating meals aspect holds people accountable. When maintaining one's own health also benefits others in need, people are more motivated to maintain healthy habits. The app would make money with in-app purchases and advertisements. Donations through the app for the same purpose of feeding the less fortunate would also be ...

Testing the Hypothesis, Part 1

Hypothesis People interested in improving/maintaining their health are unable to maintain motivation in living a healthy lifestyle and/or have difficulty with keeping track of their progress, as no one is holding them accountable for their own health and pre-existing calorie counting apps do not motivate users to utilize their service. The who : People interested in improving/maintaining their health and helping others The what : They are unable to stay motivated in living a healthy lifestyle and/or have difficulty with keeping track of their progress (or lack thereof) The why : There's no one holding people accountable for their own health and pre-existing calorie counting apps have no underlying purpose that motivates users Testing the Hypothesis The primary 'who' regarding this opportunity are people who are interested in living a health lifestyle, meaning eating well and exercising to improve or maintain their health. People uninterested in being or becoming ...

Identifying Opportunities in Economic & Regulatory Trends

Opportunities are closely related to economic trends and regulatory changes. Listed below are a couple of opportunities that fall within the category of originating from an economic trend and a couple of opportunities that are derived from recent or potential regulatory changes. Opportunities Related to Economic Trends "Baby Boomers Aren't Retiring" Baby Boomers, a generation that makes up nearly a quarter of the U.S. population, are delaying retirement, holding onto jobs that would potentially be picked up by people of younger generations. This trend has contributed to people of younger generations straying from the typical career path of entering into a job at some company and putting in their years to eventually climb up the ladder to a higher, presumably better paying position. Instead, younger people are either pursuing jobs that are intended to fulfill their passions or hopping from job to job as they get perceivably better offers. I had some pre-existing kn...

Forming an Opportunity Belief

Health is at the center of all of our lives, as without good health, there would be no lives for us to live. At the University of Florida, there are a variety of different resources available to students that are aimed at helping with their physical and mental health. There are also urgent care spots and hospitals around the city; however, these are less accessible to students or people (in general) who don’t drive.  Recently, I've noticed that quite a few students around campus are sick. They are coughing, sneezing, congested, and overall just look tired. A few of my friends were a part of this population of sick students. They voiced their issues on how they had received inadequate care at the infirmary, as they didn’t have the resources to help them. Based on my observations and by listening to complaints, I determined that an unmet needs exists. This unmet need is the unsatisfactory service provided to sick students. Treatment and other resources are not easily available to s...

Identifying Local Opportunities

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Downtown Gainesville, Florida ( https://sweetwaterinn.com/blog/gainesville-fl-downtown/ ) There are numerous opportunities around my local area of Gainesville, many of which are documented in articles from local newspapers. For my purposes, I examined some recent issues of The Independent Florida Alligator (issues from the past three months). Listed below are five different articles in which I summarize the main points of the article, identify a problem illustrated in the story, and describe who (in general) that identified problem afflicts. "College can amplify disordered eating" https://ufdc.ufl.edu/UF00028290/07819 Summary : Many college students don’t have money for food, as they have little to no income and have many other costs weighing on them. Students also fear the "Freshman 15," being particularly conscious of gaining excess weight. The combination of limited access to food and body image issues causes some students to eat smaller meals, split...

My Entrepreneurship Story

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Entrepreneurship has always played a role in my life, whether actively in the forefront of my mind or just in the background, at times only appearing when I came across less than satisfactory services. One of my most distinct memories regarding entrepreneurship is from the third grade. My elementary school held a craft fair in which we were required to make some sort of craft and advertise them to our peers. The students walked around with their respective teachers possessing the ability to buy the products of all of those participating in the craft fair. Being a crafty little youngster, I made high quality origami boxes. I pulled out my card-stock grade paper and cut and folded for hours in preparation for the craft fair (not to mention my handy advertising of my boxes). When the time finally came for me to showcase my product, I was highly successful. All of my boxes were sold and highly praised. I would have returned home with a decent profit; however, my entire class collectively d...